Mid-Range

Demantra Predictive Trade Planning and Optimization

JD Edwards EnterpriseOne Demantra Predictive Trade Planning and Optimization

Oracle Demantra Predictive Trade Planning and Optimization provides consumer goods organizations with robust trade promotion and account planning, sales forecasting, and promotion optimization capabilities. Architected from the ground up on an analytics platform that addresses both transactional and strategic trade challenges, such as promotion effectiveness, on-shelf availability, baseline forecasting, and incremental lift calculations, and customer profitability.

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